03
Web Design
Human Layer
A content-driven website structured to improve messaging clarity, user understanding, and engagement flow.
03
Web Design
Human Layer
A content-driven website structured to improve messaging clarity, user understanding, and engagement flow.
Project overview
Human Layers® build strategic brand identities that go beyond aesthetics, uncovering the human truths behind every business and translating them into visual systems, positioning, and storytelling that feel authentic and enduring.
Project process
We explored multiple layout concepts to find the strongest visual direction. Headlines, spacing, and content flow were refined carefully to maintain focus, remove distractions, and ensure users progress naturally from introduction to conversion.
Final result
The final landing page increased engagement and click-through rates while maintaining a minimal, modern aesthetic. Human Layers® now benefits from a focused, conversion-ready experience that supports campaigns and creative partners effectively.
Client Name:
Human Layer
Service Offered:
Web Design
Timeline
1 Week
Project Kickoff
15 Feb, 2024
"The Human Layer team truly feels like an extension of our team and we couldn’t ask for more in an agency partner, so again, THANK YOU!"
● Antony DiBiasio
Director, Media & MarTech at Human Layer®
● People already know Human Layer. We
needed to shed light on their purpose to drive
exploration and inspiration. In this sense, the
site became our springboard — all driven by
an uncommon love of the mighty cranberry.
Project overview
Human Layers® build strategic brand identities that go beyond aesthetics, uncovering the human truths behind every business and translating them into visual systems, positioning, and storytelling that feel authentic and enduring.
Project process
We explored multiple layout concepts to find the strongest visual direction. Headlines, spacing, and content flow were refined carefully to maintain focus, remove distractions, and ensure users progress naturally from introduction to conversion.
Final result
The final landing page increased engagement and click-through rates while maintaining a minimal, modern aesthetic. Human Layers® now benefits from a focused, conversion-ready experience that supports campaigns and creative partners effectively.
Client Name:
Human Layer
Service Offered:
Web Design
Timeline
1 Week
Project Kickoff
15 Feb, 2024
"The Human Layer team truly feels like an extension of our team and we couldn’t ask for more in an agency partner, so again, THANK YOU!"
● Antony DiBiasio
Director, Media & MarTech at Human Layer®
● People already know Human Layer. We
needed to shed light on their purpose to drive
exploration and inspiration. In this sense, the
site became our springboard — all driven by
an uncommon love of the mighty cranberry.
Project overview
Human Layers® build strategic brand identities that go beyond aesthetics, uncovering the human truths behind every business and translating them into visual systems, positioning, and storytelling that feel authentic and enduring.
Project process
We explored multiple layout concepts to find the strongest visual direction. Headlines, spacing, and content flow were refined carefully to maintain focus, remove distractions, and ensure users progress naturally from introduction to conversion.
Final result
The final landing page increased engagement and click-through rates while maintaining a minimal, modern aesthetic. Human Layers® now benefits from a focused, conversion-ready experience that supports campaigns and creative partners effectively.
Client Name:
Human Layer
Service Offered:
Web Design
Timeline
1 Week
Project Kickoff
15 Feb, 2024
"The Human Layer team truly feels like an extension of our team and we couldn’t ask for more in an agency partner, so again, THANK YOU!"
● Antony DiBiasio
Director, Media & MarTech at Human Layer®
● People already know Human Layer. We needed to shed light on their purpose to drive exploration and inspiration. In this sense, the site became our springboard — all driven by an uncommon love of the mighty cranberry.